Craziest webinar story ever?
A few years ago I was planning a big webinar that would teach about creating online courses and, of course, at the end sell my Create Awesome Online Courses program.
All normal in the day of an online business owner, right?
Anyway…a strange thing happened 48 hours before the webinar.
A new buddy of mine (who I met through a mutual friend), John Richardson, contacted me pretty much out of the blue as he saw I was doing a webinar. Here is how the convo went:
(picture an epic Irish accent when John is talking below…)
John: “David, mate. It’s John. You have a webinar in 48 hours, right?”
David: “Um, yah.”
John: “Great! How do your webinars normally do? Do you make lots of sales?”
David: “Well, honestly…it can be hit or miss. Sometimes a lot of sales. Sometimes not so much. I do always get good feedback (people loving the content) but sometimes that doesn’t translate to sales. I feel as though I occasionally give too much away and not sure how strong my pitch is.”
John: “Ahhhhhh! I totally get it. I used to have the same issues. Inconsistency, giving too much away, not sure if I was going to make sales. But, I learned a format that WORKS. Not only will the audience love the free content and get great training, but they will also buy (many, many, more).”
David: “Yah, that does sounds similar situation.”
John: “And the crazy thing is this format of doing your webinars is definitely replicable. I’ve used it for all kinds of stuff from golf training to a coffee shop training product. One of my webinars make 6 figures on autopilot. I can show you how to do it.”
David: “Like…now? I have the freakin’ webinar in 48 hours!”
John: “Yes, now. C’mon let’s do it. It will work.”
I was conflicted. Should I just do the webinar the way I normally did (honestly, no idea what I was doing and sort of hoping it would work) OR should I take a risk and listen to John?
Being an entrepreneur, sometimes the best decisions are those split second ones that change the course of your business forever…and this happened to be one of them.
I thought to myself…well I’ll give it a shot. If it is a massive bomb/failure then I can just blame John
So then on the spot, he taught me exactly what to do. We are talking STEP BY FREAKIN’ STEP here. He showed me his webinar that makes the most sales and exactly why it does so well (and people love it ) and how I could copy the format.
And, like a crazy person, I redid my presentation (48 hours before, hah) and followed along exactly what he taught me.
Even though, honestly, I was skeptical on some of it but I followed every word of what he said (just goes to show you…trust the teacher and the system).
Then it was webinar time. Would it flop, rock or be some in-between?
Guess what happened?
My sales DOUBLED (actually almost freakin’ tripled) from my previous webinars. I ended up selling $38,336 worth of programs on a small webinar.
I remember sitting there dumbfounded. Really? Did that just happen? What in the heck?
Was it a fluke?
Then I put it to use again and brought in an additional $121,724.00.
And it kept going from there (now over $4,000,000 in sales via webinars using John’s format…I know crazy pills, right?)
Because I couldn’t keep this to myself, and I have a big mouth, I taught (with his permission of course!) some of John’s strategies he taught me at a Mastermind I was at in California.
James Wedmore (y’all know him, right?) did exactly what I did and re-wrote his presentation he was giving THE NEXT DAY (made my 48 hours look like amateur hour).
And then I got this text from him:
“Duddddeeeeeeeeeeeeeeeeeeeeeeeeeeee, it totally worked. My webinar conversion % went from 6.1% to to 13.2! Over double. Thanks so much!!!”
In a nutshell, James sold way more stuff, too
So, I reached out to John and asked (ahem…begged/bribed/pleaded) if he would teach this exact step-by-step system for doing webinars that sell to more people because this is SUCH an important strategy that you can use over and over again.
The good news?
He said yes (picture an Irishman yelling “I’ll do it!).
Then this wacky story takes yet another turn…
I convinced John to teach this webinar blueprint during a live online workshop. The workshop sold out in less than 48 hours and the results of folks who applied this system have been crazy nuts.
Whether you are selling your online course, coaching program, software, something-else-amazing or pre-sell a product you haven’t created yet…webinars are a skill you MUST master.
But…there is also much more to a webinar than having a crazy amazing presentation that converts (even though, duh, that is super important).
You might be thinking…
How do I get folks to sign up for my webinar?
How do I come up with the perfect title that gets peeps super excited to sign up?
How do I handle the tech? What is the easiest way to setup everything and present?
When I get folks to sign up, how do I convince them to actually SHOW UP? (if you have a perfect presentation and nobody sees it…um that’s not good!)
What about follow up? What do I do? Do I offer a replay? How long should I keep it up? What emails should I send out?
And that my friend is how Create Awesome Webinars was born.
It doesn’t matter if you have done lots of webinars or are looking to do your first one (or if you have a product or not), bottom line is this system gets results.
Create Awesome Webinars is THE proven complete step-by-step system designed to take you by the hand (as in step 1, step 2, step 3) to create webinars that educate and sell. No ambiguity or confusion. Literally, step-by-step nothing is left out.
By the time you complete the course, you’ll have a high-converting webinar presentation and will know all the secret sauce(s) to pulling off a killer webinar that you can do over and over and over again (and put on autopilot) regardless if you are selling an online course, coaching programs, software or you haven’t even created your product yet and want to use webinars to test the waters.
CAW is an 8 module step-by-step digital course that walks you through exactly how to create a successful webinar. Login 24/7 (all digital and downloadable). Literally step-by-step. Nothing is left out. No unnecessary fluff or shenanigans.
Create Awesome Webinars is different. And the proof is in the results.
With Create Awesome Webinars you are getting the complete proven, step-by-step A-Z system to create webinars that sell your online course (without being a sketchy jerkface).
You will be able to present webinars that you are PROUD of (that deliver real value) and also learn how to naturally sell without feeling awkward or uncomfortable whether you are looking to sell your online course, coaching program, software or pre-sell a product you haven’t created yet.
This system is EXACTLY what I have done to generate well over $4,000,000 in sales via webinars for my products and programs, but more importantly, the exact same system used by thousands of Create Awesome Webinars students who have used it to sell everything from how to write a book to how to swing a kettlebell.
In Create Awesome Webinars you will be able to do everything from setting up your webinar to getting folks registered to secrets to getting folks to show up to exactly how to structure your presentation slide-by-slide to how to follow up so the sales continue (and everything in-between).
Create Awesome Webinars is all about getting you results regardless if you have NEVER done a webinar before, are a seasoned pro looking to improve or somewhere in-between.
That’s what it is all about. YOUR results. For example:
Create Awesome Webinars includes instant access to:
✓ 8 Kick Butt Step-By-Step Modules
✓ 4 Delicious Bonuses
✓ 2 ‘Bigger Than A Bonus’ Bonuses including access to the two “Director’s Cut” videos where me and John (master of webinar presentations) walk you through two webinars doing multiple six figures that apply the system (so you can “see” it in action and copy it!) + you’ll get my “What’s Working Now: Webinar Tweaks That Have Pushed LIVE Sales Through The Roof” that I presented to an exclusive group of course creators.
✓ Lifetime access and login 24/7 (it is all digital + downloadable so you can login to access the content & download the course and take it with you on the go)
✓ Content is available in video + slides (MOV), audio (MP3) and slides (PDF)
✓ 30 day 100% money back guarantee
As soon as you enroll, you will get immediate access (via username and password) to Create Awesome Webinars and all the bonuses.
Swipe city! This single webinar email sequence has generated over 7-figures in sales. Complete copies of the entire email campaign so you can model it.
Want other people to promote your products and programs? Welcome to the wonderful world of joint venture webinars. In this bonus, I walk you through exactly how to create amazing JV webinars (both for your products and hosting webinars for other people’s products and programs).
Think of this as the magical answer to all of your questions. A constantly updated Q&A bank. I’ve been doing webinars for years and know the key questions that might come up. The answers are in this bonus.
Access to the two “Director’s Cut” videos where me and John Richardson (master of webinar presentations) walk you through two webinars doing multiple six figures that apply the system (so you can “see” it in action and copy it!) + you’ll get my “What’s Working Now: Webinar Tweaks That Have Pushed LIVE Sales Through The Roof” that I presented to an exclusive group of course creators.
You’ve done webinars before but really want to up your webinar game
You’ve never done a webinar before and want to do it RIGHT (not waste years and tons of money on trial and error)
You’re looking to sell more of your online courses (duh!)
You want to sell more coaching/services/software/whatever-you-might-be-selling online
Absolutely not! In Create Awesome Webinars we have a mix of students. Some already have an online course/product/program/something-to-sell and want to use webinars to boost the heck out of those sales. Also, we have students that want to use the Create Awesome Webinars system to to pre-sell a course (or another product) via webinar before you create it. So whether you have a course/product/program or plan on creating one, this is for you.
Yes, you get access to everything right away. You can attack the material at any pace you want (I recommend staying in order 😉 Many people think I’m nuts for having an affordable payment plan ($97/month for 12 months) and giving full access but I know how life-changing this material can be when you learn and implement it.
YES! Everything is digital and downloadable. Enjoy!
YES! Whoop, whoop!
Great question! Inside of Create Awesome Webinars, I go through the EXACT software I use (just two major tools). Do I recommend you use them? YES! Do you have to? NO. Meaning, if you have something that accomplishes the same stuff that you prefer, that’s totally cool. The key is the STRATEGY.
Absolutely! No guesswork. Just follow the system
You can send an email to Lindsey at firstname.lastname@example.org (our awesome Operations Manager) – she will be happy to answer all of your questions and help you out of any sticky situations.
Create Awesome Webinars could easily sell for over $5,000 and it would be more than worth it. Why? Because just learning these strategies can help you create income for years and years and years. Once you understand the secret sauce and the strategies, you can do this over and over and over again.
This course can literally change your business. And I could easily charge several thousand dollars for it (and it would be more than worth it) but I want to make this accessible and affordable for you (because it is SUCH an important topic) so enrollment is just 12 payments of $97. You can also pay in full (and save $167) for $997.
With your enrollment, you get instant, lifetime access and you get the ENTIRE COURSE + all the bonuses right away. I know prettttttttyyyyyy amazing. Meaning, you can Netflix binge and watch everything right away (no annoying waiting weeks for the entire course to be “dripped” to you). Go at your own pace and on your own schedule. Everything is digital, downloadable and ready to go for you.
30-Day Money Back Guarantee: I stand behind all my trainings and this one is no exception. I know if you put what you learn to use, awesomeness will ensue. If you are unhappy for any reason, we have a full 30-day money back guarantee. Totally risk-free. The risk is on us
David’s teaching style is both effective and unique because he makes it so incredibly entertaining to learn. I have never met anyone else who can provide so many “a-ha” moments while simultaneously making me double over in laughter.
Power of Pinning & Online Edge Academy
If you want to do business “Right”, then David Siteman Garland is the one to follow. He’s genuine in his approach to business and gives it all, leaving nothing to chance or hiding behind a bunch of fluff. Authentic and results-driven, he’s my kind of entrepreneur and I value his advice.
David is the definition of real. I’ve had dozens of private conversations with him – and it’s so refreshing to see someone so dedicated to helping people succeed. And to teach in a manner that’s practical and free of the typical hype.
Entrepreneur - Author - Coach